Drive Social Media takes a holistic approach to designing strategies for our clients. We work with growth minded brands in a range of industries; restaurant/bar, fitness, legal, construction, packaged goods, etc. Our approach: • Identify ideal buyer persona. • Comprehensive analysis of current marketing efforts with emphasis on digital. • Educate clients on scope of inbound marketing process and steps necessary to optimize. • Build social networks with highly targeted ads based on predetermined demographics. • Generate qualified B2C leads or leads for potential franchise sales. • Implement content management strategy asserting brand or spokesperson as a thought leader. • Manage review sites and brand mentions on social platforms to protect valuable brand reputation. • Seek to convert customers into digital brand advocates.