About

Turn Prospects into Pipeline — Go-to-market systems built on Clay that increases revenue.

Grow revenue twice as fast with half as many salespeople. We build, test, and scale hyper-relevant outbound systems that do the work of 5 SDRs.

Crumbs specializes in AI-powered outbound systems using Clay as the foundation. We help B2B companies generate pipeline without expanding their sales teams through advanced data enrichment, trigger-based campaigns, and AI-driven personalization. Crumbs + Clay is the revenue partner for B2B teams that want outbound to become a predictable, profitable GTM channel.

Why Companies Choose Crumbs for Clay Proven Track Record: We've built Clay systems for companies across multiple industries, consistently delivering above-benchmark performance Advanced Clay Expertise: Our team includes former Clay power users who understand both the platform's capabilities and limitations AI-First Approach: We combine Clay's data enrichment with advanced AI for trigger detection, personalization, and optimization Transparent Methodology: Unlike black-box companies, we show you exactly how we build and optimize your Clay systems Scalable Framework: Our approach is designed to grow with your business, from startup to enterprise

What we deliver • Design your data spine • Aggregate and enrich your total addressable market with 30+ data sources (tech stack, hiring velocity, intent, firmographic fit). • Engineer trigger logic • Real-time job changes, funding, product-usage spikes, and web-scraped cues fire automated, multichannel sequences. • Ship copy that resonates • AI-assisted, human-edited messaging localized in EN ▪ NL ▪ FR. • Iterate & transfer • Weekly A/B loops, dashboards, and SOPs so your team can run solo—or keep us as operators.

Ready to Scale Your GTM with Clay? Book a 20-minute audit and we’ll surface three intent triggers you can act on tomorrow. Contact: ruben@getcrumbs.io Website: getcrumbs.io Meeting link: https://calendly.com/ruben-crumbs/20min-intro

Crumbs specializes in AI-powered outbound systems using Clay as the foundation. We help B2B companies generate pipeline without expanding their sales teams through advanced data enrichment, trigger-based campaigns, and AI-driven personalization.

Reviews

4.7 (3)
Sharp, fast, and genuinely strategic. They scoped the work clearly and shipped exactly what we needed — no hand-holding required.
Maya Chen · Founder, Totem
We saw ROI within the first month. The whole team felt like an extension of ours, not a vendor.
Daniel Reyes · Ops Lead, Northwind
Thoughtful, reliable, and great communicators. Would absolutely work with them again on the next phase.
Priya Nair · COO, Brightline

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